Honest opinions about how to buy Appliances and Lighting.

Thursday, August 07, 2008

The $14,000 Mistake

Take a glance at this refrigerator....


This refrigerator was the first of the internet ready appliances. It has a TV, a jukebox, camera and an incredible interface.

It bombed for 2 reasons.

A. LG manufactured this product in Titanium only...Titanium does not match stainless steel or any other color for that matter.

B. They totally overestimated the market. People did not care about these features in a refrigerator.

It is certainly a cautionary tale for most manufacturers....for consumers buying appliances, I would ask: Do you need to spend money on unneeded features?

BTW, the refrigerator resides in our lunch room for the staff.

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