First, Tax Holiday was a rousing success. A big thank you to our customers and to the sales, warehouse and customer service people who made it happen. You are a great group.
Shallow depth refrigerators are the number one keyword (or product of interest) according to Google Analytics for the Yale Blog.
Let's exclude SubZero's and integrated refrigerators like Thermador, Miele and Gaggenau for a moment. A regular shallow depth refrigerator is 24 inches plus the door. As such the cubic footage drops from 26-28 cubic foot to 20-25, and you will pay $500-1000 more for what is less.....
Have a look at why: Same refrigerator....
Shallow
Regular refrigerator
The regular depth will protrude another 6-8 inches into the kitchen. Although this is not bad at the end of kitchen, the shallow will look far better with an island or in the middle.
They are actually the same refrigerator, but the viking has nicer doors, sides, etc. A few years ago, Viking launched their more affordable strategy to try to compete at lower prices with Electrolux and Thermador.
Here is the dilemma: The Viking name is better for resale, unless people know there is no difference.
If they know there is no difference, will they be more or less inclined to consider your property?
At the bottom is the video for House Beautifuls "Kitchen of the Year" which is being shown outside Rockefeller Square.
How about a nice long post on how to do this differently?
Appliances...
Refrigerator: House Beautiful: JennAir JDB36NXFXRW Yale Beautiful: SubZero Bi-36
The House Beautiful (HB) is a one-compressor bottom mount. The Yale choice has two compressors and vacuum seal for evenness of temperature. SubZero also has an air scrubber, which scrubs the air keeping food fresher for a longer period of time. It is available in stainless or panelized as shown
Wall Oven: House Beautiful: JennAir JJW2830 Yale Beautiful: Miele MasterChef
Both have computers, but the Miele has multiple, advanced settings for almost every food imaginable, and is very simple to use.
Cooktop: House Beautiful: JennAir JED3536 Yale Beautiful: Thermador(or any induction cooktop) with a componentary downdraft unit
This is no contest. JennAir is a radiant with downdraft in the unit. We employ induction technology(faster, less heat retention, child safe, etc) with a more powerful and separate downdraft unit...You can almost pick any induction. I like the Thermador or Bosch with the powerful burner in the middle.
Sink: House beautiful: No idea Yale Beautiful: Majestic M33, M2433
Have to admit the island one with the flushing system was cool. Ok very cool, but spend your money elsewher. Island sinks are for veggies, etc...You dont need a flusher. Majestic is big, square with a 17 gauge and cheap.
Decorative Lighting: House beautiful: The German thing you can not buy in the US Yale Beautiful: Holtkotter
Kind of torn between a whimsical shaded light and an adjustable LED light...so why not both? BTW, ours are German as well, only you can buy them...here
Overall, the Yale Beautiful has a better, more functional set of appliances, sinks and lighting. Yet it is also more expensive.
How did we do?
Part 2, we will do it again only for way less money.
