Ok, the dishwasher on the left is $399 and on the right, it is $619. What is the difference?
If you guessed the handle, you are correct. As I have posted many times, rebates are a differentiator. The one on the left has $150 in incentives (still is a $60 handle).
How about the difference between these? Lefty is $399, righty is $449.
There is a big difference between these two. Left is last years. The newer model has a steam cycle and is 30% larger for $50 extra (after 200 in rebates).
1. Find comparable brands like Frigidaire, GE and Amana and look at their products.
2. Find desirable features. For example in cooking, it could be convection, 5th burner, etc.
3. Then look for rebates. I love Bosch (stylish, etc), but I could learn to love another brand for $300 less in rebates.